Peacock Insurance

Peacock Insurance is the 2nd of 3 Finance Cowboy (By JD Sustsar) companies that we have created branding packages for. For Peacock Insurance the desire was to have a logo that would mirror some aspects of the peacock (ie. color and feathers) without looking like a bird. Peacocks symbolize security and boldness so we knew we wanted to create a logo that would be representative of that. Since when we think of peacocks most of us think of their awesome tailfeathers we used 3 feathers in 3 colors to mirror the 3 main types of insurance they offer.